What are conditional audit criteria?

Conditional criteria are checks that only apply to certain site types. Product/Offer schema applies only to e-commerce. Hreflang only to multilingual sites. ai.txt/TDM policy only to sites with substantial original content. Speakable schema was previously conditional but is now an active scored criterion in the 48-criteria framework. The remaining conditional criteria supplement the 34 universal audit criteria.

Why do I need visible dates on my content pages?

Visible Date Signal checks whether your pages display clear publication and update dates. AI engines have a recency bias - content without visible dates gets treated as potentially stale, even if it was published recently. Add both "Published" and "Last Updated" dates to your article template, and match them with datePublished and dateModified in your Article schema.

meshcoalition.org - AEO Audit Report | 47/100

meshcoalition.org

Weak AI visibility with 24 of 48 criteria passing. Biggest gap: speakable schema.

Healthcare & Patient Advocacy Hospital & Health Care

Scoring Methodology

How Your AEO Site Rank Is Calculated

A weighted average of 48 deterministic criteria. Each scored 0-10, each with a specific weight. No AI judgment calls - every point is traceable.

Weak visibilityOut of 100 possible points

The Formula

Score = sum(criterion_score / 10 * weight * 100) / sum(weights)

Each criterion is scored 0-10 by deterministic checks, multiplied by its weight, and summed to produce a 0-100 overall score.

Your Score Breakdown

Content9 criteria

Q&A Content Format15%1/10+1.5

FAQ Sections10%2/10+2.0

Original Data10%5/10+5.0

Content Freshness7%2/10+1.4

Direct Answer Paragraphs7%4/10+2.8

Fact & Data Density5%10/10+5.0

Definition Patterns4%9/10+3.6

Query-Answer Alignment8%5/10+4.0

Content Cannibalization5%7/10+3.5

Subtotal71%+28.8

Structure5 criteria

Schema.org JSON-LD15%10/10+15.0

Clean, Crawlable HTML10%9/10+9.0

Semantic HTML55%8/10+4.0

Table & List Extractability7%3/10+2.1

Schema Coverage3%7/10+2.1

Subtotal40%+32.2

Discovery5 criteria

llms.txt10%10/10+10.0

robots.txt for AI5%5/10+2.5

Internal Linking10%8/10+8.0

Sitemap Completeness5%10/10+5.0

RSS/Atom Feed3%3/10+0.9

Subtotal33%+26.4

Trust Signals6 criteria

Entity Authority10%6/10+6.0

Content Licensing4%2/10+0.8

Author & Expert Schema4%4/10+1.6

Canonical URL4%10/10+4.0

Content Velocity3%10/10+3.0

Visible Date Signals4%0/10+0.0

Subtotal29%+15.4

Overall Score100%47/100

Score Ranges

86-100AI-first content architecture

71-85Strong AI visibility

56-70Moderate visibility

41-55Weak visibility

26-40Minimal visibility

0-25Not on the radar

Key Points

Topic Coherence carries the highest weight at 14%, followed by Original Data at 10%, across 48 total criteria.

No HTTPS means Clean HTML is capped at 3/10, costing approximately 3-4 overall points.

Every criterion uses deterministic checks. Same site, same audit, same score - every time.

Read full scoring methodology →

↑2 since v10

Citation Avg

Answer Readiness

~40% weight

6/10

Content Structure

~25% weight

4/10

Trust & Authority

~15% weight

5/10

Technical Foundation

~10% weight

5/10

AI Discovery

~10% weight

7/10

Verdict

Below-average AEO readiness at 47/100 - multiple areas need attention. Key strengths include llms.txt File, Schema.org Structured Data, and Sitemap Completeness. Priority gaps: Speakable Schema, Visible Date Signal, and Evidence Packaging.

Top priorities

Speakable SchemaTechnical+10 pts

Visible Date SignalTechnical+10 pts

Evidence PackagingAnswer+10 pts

#5920of 13300

#669of 1359 in Healthcare & Patient Advocacy

Ahead of you

kennedyclubs.com47

eyexamofca.com47

View full rankings →

How to Improve

Current

47/100

Projected

78/100

36Total Fixes

11Quick Wins

~89hEst. Effort

Quick Wins

Configure robots.txt for AI crawlersAdd direct answer paragraphsAdd ai.txt and content licensingAdd visible date signalsIncrease content depth and structureMake pages solve the user task fasterExplain how content was tested or reviewedImprove citation-ready writing qualityReduce extraction frictionImprove server response efficiencyReduce render-blocking resources

Fix

Impact

Effort

Reduce document weight

Trim oversized HTML, excessive DOM nodes, and large inline payloads that slow AI crawlers.

critical

medium

Reduce document weight

critical|medium

Configure robots.txt for AI crawlers

Update robots.txt to explicitly allow AI crawlers and include sitemap directive.

high

trivial

Configure robots.txt for AI crawlers

high|trivial

Reduce render-blocking resources

Minimize blocking scripts and stylesheets in <head> to improve content availability for AI crawlers.

high

low

Reduce render-blocking resources

high|low

Add internationalization signals

Implement hreflang tags and lang attributes so AI engines serve the correct language version when answering queries.

critical

medium

Add internationalization signals

critical|medium

Improve server response efficiency

Optimize compression, cache headers, redirect chains, and HTML payload size for faster AI crawler access.

high

low

Improve server response efficiency

high|low

Unlock Full Improvement Plan

Top Opportunities10

Unlock Opportunities

Fix It With AI39

Unlock AI Fix Prompts

39 copy-paste prompts ready - sign in to access.

Score Breakdown

Criteria

Status

Potential

Score

Speakable Schema

critical+10 pts0/10

Visible Date Signal

critical+10 pts0/10

Evidence Packaging

critical+10 pts0/10

Entity Disambiguation

critical+10 pts0/10

Owned Data Density

critical+10 pts0/10

Q&A Content Format

critical+9 pts1/10

Answer-First Placement

critical+9 pts1/10

Image Context for AI

critical+9 pts1/10

Comprehensive FAQ Section

critical+8 pts2/10

Content Freshness Signals

critical+8 pts2/10

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Site Pages

URLCitationSiteIn-linksCategoryIssuesWords

www.meshcoalition.org/historicalhazardmappingHistorical Hazard Mapping | MESH Coalition

D43

content

632

www.meshcoalition.org/historicalhazardmappingD43

Historical Hazard Mapping | MESH Coalition

www.meshcoalition.org/eprcrecoveryEPRC Recovery | MESH Coalition

F31

content

597

www.meshcoalition.org/eprcrecoveryF31

EPRC Recovery | MESH Coalition

Changes since v10Last audited 5 days ago

→

View full comparison →

Criterion

v10

v11

Delta

Semantic HTML5 & Accessibility

9/10

8/10

-1

Author & Expert Schema

9/10

4/10

-5

Schema Coverage & Depth

10/10

7/10

-3

Query-Answer Alignment

0/10

5/10

Content Cannibalization

5/10

7/10

Visible Date Signal

3/10

0/10

-3

Creator Transparency

2/10

3/10

Answer-First Placement

0/10

1/10

Extraction Friction Score

5/10

4/10

-1

Page Speed: Server Response

5/10

4/10

-1

Entity Density

6/10

10/10

Sentence Atomicity

6/10

4/10

-2

Add Entity DisambiguationImprove Question-Answer Alignment

Improve Your Score

Guides for the criteria with the most room for improvement

supplementary0/10

Speakable Schema Markup

Voice assistants need to pick which paragraph to read aloud from your page. Without Speakable markup, they guess -and they frequently guess wrong, reading your cookie notice.

Beginner·3 min readRead guide →

Criteria0/10

Visible Date Signal: The Freshness Cue AI Checks Before Citing You

AI engines are biased toward recency. An article with no visible date is an article AI can't trust to be current. Visible Date Signal measures whether your pages show clear publication and update dates that both humans and machines can read.

Beginner·5 min readRead guide →

Criteria0/10

Evidence Packaging: Why AI Trusts Some Claims and Ignores Others

A statistic without a source is a liability. A claim without attribution is invisible. We track evidence packaging across every audit and the pattern is clear - sites that cite their sources get cited by AI. Sites that state facts without attribution get skipped.

Intermediate·5 min readRead guide →

Criteria0/10

Entity Disambiguation: Stop Making AI Guess What You Mean

You say "Mercury" on your homepage. The planet? The element? The banking startup? AI doesn't know - and when it can't tell, it doesn't cite. Entity disambiguation is how you draw clear lines around what your business is and isn't.

Intermediate·5 min readRead guide →

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Verdict

How to Improve

Unlock Full Improvement Plan

Top Opportunities10

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Fix It With AI39

Unlock AI Fix Prompts

Score Breakdown

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