Weak AI visibility with 13 of 48 criteria passing. Biggest gap: schema.org structured data.
Verdict
Critical AEO gaps at 22/100 - nookly.com is largely invisible to AI engines. Key strengths include llms.txt File, robots.txt for AI Crawlers, and Duplicate Content Blocks. Priority gaps: Schema.org Structured Data, Q&A Content Format, and Original Data & Expert Analysis. Topic coherence is 4/10, which caps the overall score at 55. Focusing content on core expertise areas is the single highest-impact improvement.
How to Improve
Top Opportunities10
Fix It With AI43
Score Breakdown
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Guides for the criteria with the most room for improvement
Tidio runs 4 JSON-LD schema types. Crisp runs zero. That's not a coincidence -it's the difference between a 63 and a 34. Structured data is the machine-readable layer AI trusts most.
AI assistants are question-answering machines. When your content is already shaped as questions and answers, you're handing AI a pre-formatted citation. Sites that do this right get extracted -sites that don't get skipped.
AI has a trust hierarchy for sources. At the top: proprietary data and first-hand expert analysis. At the bottom: rewritten Wikipedia articles. We've watched AI preferentially cite sites with original benchmarks -even over bigger competitors.
AI crawlers follow internal links to discover and contextualize content. A page with zero inbound links is a page AI will never find. Hub pages linking to 20+ related articles signal topical authority that both engines reward.
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