What are conditional audit criteria?

Conditional criteria are checks that only apply to certain site types. Product/Offer schema applies only to e-commerce. Hreflang only to multilingual sites. ai.txt/TDM policy only to sites with substantial original content. Speakable schema was previously conditional but is now an active scored criterion in the 48-criteria framework. The remaining conditional criteria supplement the 34 universal audit criteria.

How is AEO different from SEO?

SEO optimizes for page rankings. AEO optimizes for AI citations - being the source AI systems reference when answering questions. SEO runs on keywords and backlinks. AEO runs on structured data, clean HTML, entity authority, and Q&A content format. They're complementary, but AEO addresses the growing share of searches that never reach traditional results.

Can AEO help with voice search and smart assistants?

Yes. Siri, Alexa, and Google Assistant increasingly pull AI-generated answers from web content. The same structured data, Q&A formatting, and entity authority that drive AEO also make your content the go-to source for voice search answers.

What does the free AEO audit include?

The free audit analyzes your website across 48 criteria that determine AI visibility, including llms.txt, Schema.org structured data, Q&A content format, clean crawlable HTML, entity authority, robots.txt AI policy, FAQ sections, original data, content freshness, fact density, canonical URLs, and more. You get a score out of 100 with specific findings and actionable recommendations.

What are the 48 AEO criteria?

The 48 criteria are organized into 5 pillars with fixed target shares: Answer Readiness 40%, Content Structure 25%, Trust & Authority 15%, Technical Foundation 10%, and AI Discovery 10%. Inside those pillars, criteria cover topic coherence, original data, depth, fact density, direct answers, Q&A structure, entity authority, freshness, visible dates, schema, semantic HTML, extraction friction, llms.txt, robots.txt, licensing, canonicals, sitemap coverage, and RSS. Each criterion is scored 0–10, converted into an effective weight after confidence and overlap controls, then rolled into the final score.

oglethorpeinc.com - AEO Audit Report | 51/100

oglethorpeinc.com

Moderate AI visibility with 29 of 48 criteria passing. Biggest gap: speakable schema.

Healthcare & Patient Advocacy Hospital & Health Care

Scoring Methodology

How Your AEO Site Rank Is Calculated

A weighted average of 48 deterministic criteria. Each scored 0-10, each with a specific weight. No AI judgment calls - every point is traceable.

Weak visibilityOut of 100 possible points

The Formula

Score = sum(criterion_score / 10 * weight * 100) / sum(weights)

Each criterion is scored 0-10 by deterministic checks, multiplied by its weight, and summed to produce a 0-100 overall score.

Your Score Breakdown

Content9 criteria

Q&A Content Format15%1/10+1.5

FAQ Sections10%6/10+6.0

Original Data10%4/10+4.0

Content Freshness7%2/10+1.4

Direct Answer Paragraphs7%7/10+4.9

Fact & Data Density5%8/10+4.0

Definition Patterns4%5/10+2.0

Query-Answer Alignment8%7/10+5.6

Content Cannibalization5%10/10+5.0

Subtotal71%+34.4

Structure5 criteria

Schema.org JSON-LD15%7/10+10.5

Clean, Crawlable HTML10%7/10+7.0

Semantic HTML55%6/10+3.0

Table & List Extractability7%4/10+2.8

Schema Coverage3%10/10+3.0

Subtotal40%+26.3

Discovery5 criteria

llms.txt10%10/10+10.0

robots.txt for AI5%5/10+2.5

Internal Linking10%4/10+4.0

Sitemap Completeness5%6/10+3.0

RSS/Atom Feed3%10/10+3.0

Subtotal33%+22.5

Trust Signals6 criteria

Entity Authority10%8/10+8.0

Content Licensing4%2/10+0.8

Author & Expert Schema4%4/10+1.6

Canonical URL4%10/10+4.0

Content Velocity3%2/10+0.6

Visible Date Signals4%2/10+0.8

Subtotal29%+15.8

Overall Score100%51/100

Score Ranges

86-100AI-first content architecture

71-85Strong AI visibility

56-70Moderate visibility

41-55Weak visibility

26-40Minimal visibility

0-25Not on the radar

Key Points

Topic Coherence carries the highest weight at 14%, followed by Original Data at 10%, across 48 total criteria.

No HTTPS means Clean HTML is capped at 3/10, costing approximately 3-4 overall points.

Every criterion uses deterministic checks. Same site, same audit, same score - every time.

Read full scoring methodology →

↓6 since v8

Citation Avg

Answer Readiness

~40% weight

6/10

Content Structure

~25% weight

6/10

Trust & Authority

~15% weight

5/10

Technical Foundation

~10% weight

5/10

AI Discovery

~10% weight

7/10

Verdict

Below-average AEO readiness at 51/100 - multiple areas need attention. Key strengths include llms.txt File, RSS/Atom Feed, and Canonical URL Strategy. Priority gaps: Speakable Schema, Q&A Content Format, and Content Freshness Signals.

Top priorities

Speakable SchemaTechnical+10 pts

Q&A Content FormatStructure+9 pts

Content Freshness SignalsTrust+8 pts

#3651of 13300

#415of 1359 in Healthcare & Patient Advocacy

Ahead of you

proptexx.com51

owletcare.com51

View full rankings →

How to Improve

Current

51/100

Projected

80/100

37Total Fixes

10Quick Wins

~69hEst. Effort

Quick Wins

Configure robots.txt for AI crawlersLink orphan pages into site navigationAdd structured tables and listsAdd definition-style contentAdd ai.txt and content licensingEnhance author and expert schemaAdd visible date signalsIncrease content depth and structureMake content creators clearly visibleReduce extraction friction

Fix

Impact

Effort

Fix HTML structure and meta tags

Ensure clean, well-structured HTML with proper meta tags, HTTPS, and parseable content for AI crawlers.

medium

low

Fix HTML structure and meta tags

medium|low

Configure robots.txt for AI crawlers

Update robots.txt to explicitly allow AI crawlers and include sitemap directive.

high

trivial

Configure robots.txt for AI crawlers

high|trivial

Create complete sitemap.xml

Generate a comprehensive sitemap with lastmod dates for all important pages.

medium

low

Create complete sitemap.xml

medium|low

Add internationalization signals

Implement hreflang tags and lang attributes so AI engines serve the correct language version when answering queries.

critical

medium

Add internationalization signals

critical|medium

Reduce render-blocking resources

Minimize blocking scripts and stylesheets in <head> to improve content availability for AI crawlers.

low

Reduce render-blocking resources

low|low

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Top Opportunities10

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Score Breakdown

Criteria

Status

Potential

Score

Speakable Schema

critical+10 pts0/10

Q&A Content Format

critical+9 pts1/10

Content Freshness Signals

critical+8 pts2/10

Content Licensing & AI Permissions

critical+8 pts2/10

Content Publishing Velocity

critical+8 pts2/10

Visible Date Signal

critical+8 pts2/10

Methodology Transparency

critical+8 pts2/10

Evidence Packaging

critical+8 pts2/10

Entity Disambiguation

critical+8 pts2/10

Image Context for AI

critical+8 pts2/10

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Site Pages

URLCitationSiteIn-linksCategoryIssuesWords

www.oglethorpeinc.com/hipaa-noticeHIPAA Notice | Oglethorpe INC

F27

content

1,679

www.oglethorpeinc.com/hipaa-noticeF27

HIPAA Notice | Oglethorpe INC

www.oglethorpeinc.com/behavioral-health/florida-mental-he...Florida Mental Health Center for Anxiety, Depression, & More | Oglethorpe INC

F28

content

1,530

www.oglethorpeinc.com/behavioral-health/florida-mental-he...F28

Florida Mental Health Center for Anxiety, Depression, & More | Oglethorpe INC

www.oglethorpeinc.com/substitute-noticeSubstitute Notice | Oglethorpe INC

F34

content

588

www.oglethorpeinc.com/substitute-noticeF34

Substitute Notice | Oglethorpe INC

Changes since v8Last audited 6 days ago

→

-6

View full comparison →

Criterion

Delta

llms.txt File

0/10

10/10

+10

Content Depth

5/10

4/10

-1

Creator Transparency

4/10

5/10

Evidence Packaging

4/10

2/10

-2

Extraction Friction Score

4/10

5/10

Improve Your Score

Guides for the criteria with the most room for improvement

supplementary0/10

Speakable Schema Markup

Voice assistants need to pick which paragraph to read aloud from your page. Without Speakable markup, they guess -and they frequently guess wrong, reading your cookie notice.

Beginner·3 min readRead guide →

Criteria1/10

Q&A Content Format: Write Like AI Reads

AI assistants are question-answering machines. When your content is already shaped as questions and answers, you're handing AI a pre-formatted citation. Sites that do this right get extracted -sites that don't get skipped.

Beginner·8 min readRead guide →

Criteria2/10

Content Freshness Signals

No date on your page? AI engines treat it like a rumor -undated and deprioritized. Here's how we audit whether your timestamps are actually machine-readable.

Beginner·5 min readRead guide →

Criteria2/10

Content Licensing Signals

You want AI engines to cite your content. But have you actually told them they're allowed to? Most sites haven't -and AI systems default to conservative behavior.

Beginner·3 min readRead guide →

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Verdict

How to Improve

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Top Opportunities10

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Fix It With AI40

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Score Breakdown

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