Weak AI visibility with 25 of 48 criteria passing. Biggest gap: llms.txt file.
Insurance & InsurTechInsurance TechnologyVerdict
Below-average AEO readiness at 48/100 - multiple areas need attention. Key strengths include Table & List Extractability, Canonical URL Strategy, and Schema Coverage & Depth. Priority gaps: llms.txt File, Definition Patterns, and Content Licensing & AI Permissions.
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Guides for the criteria with the most room for improvement
Tidio has a 251-line llms.txt. Crisp has zero. The score gap: +29 points. This single file tells AI assistants exactly what your site does -and without it, they're guessing.
"What is AEO?" -14% of all AI queries start with "What is." If your content doesn't answer with a clean definition sentence, someone else's will.
You want AI engines to cite your content. But have you actually told them they're allowed to? Most sites haven't -and AI systems default to conservative behavior.
Voice assistants need to pick which paragraph to read aloud from your page. Without Speakable markup, they guess -and they frequently guess wrong, reading your cookie notice.
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