Content Pipeline

Overview

The content pipeline produces AEO-optimized articles for any client website. It uses per-domain voice profiles, audit data for gap analysis, and CMS connections for direct publishing.

Step 1: Create a Voice Profile

Each client gets a voice profile that controls tone, style, and content guidelines. Use the MCP tool or REST API to create one:

Create a voice profile for example.com:
- Tone: professional but approachable
- Target audience: small business owners
- Brand stance: industry leader in cloud hosting
- Content rules: always use active voice, include data points

The agent will call aeo_upsert_client_author with the profile details. This creates or updates the voice profile for the domain.

Step 2: Analyze Content Gaps

Pull the audit data and visibility report to identify topics where the domain needs content:

Check the AEO audit for example.com.
What content gaps exist? Suggest 3 article topics
that would improve their AI visibility.

Step 3: Generate and Save Article

Write the article using the voice profile and save it for review:

Write an article for example.com on the topic:
class="code-string">"Cloud Hosting Security Best Practices for Small Businesses"

Use their voice profile and make it AEO-optimized
with FAQ sections, schema markup, and direct answer paragraphs.
Save it when done.

The agent calls aeo_save_client_article which stores the article HTML with metadata in the pipeline.

Step 4: Publish to CMS

Once reviewed, publish directly to the client's CMS:

Publish the saved article to the example.com Webflow CMS.
Use the class="code-string">"Blog" category.

Full Automation

For clients on a content plan, the entire pipeline can run as a single prompt. The agent handles profile lookup, gap analysis, topic selection, writing, and publishing in sequence:

Write and publish a new AEO-optimized article for example.com.
Pick a topic based on their content gaps and publish to Webflow.