How does the technical audit check sitemap completeness?

The audit compares URLs in your sitemap.xml against pages discovered by crawling. It checks for missing URLs, stale lastmod timestamps that don't reflect actual changes, incorrect priority values, and orphaned entries pointing to deleted pages. A complete, accurate sitemap ensures AI crawlers discover every page you want indexed.

What are the 48 AEO criteria?

The 48 criteria are organized into 5 pillars with fixed target shares: Answer Readiness 40%, Content Structure 25%, Trust & Authority 15%, Technical Foundation 10%, and AI Discovery 10%. Inside those pillars, criteria cover topic coherence, original data, depth, fact density, direct answers, Q&A structure, entity authority, freshness, visible dates, schema, semantic HTML, extraction friction, llms.txt, robots.txt, licensing, canonicals, sitemap coverage, and RSS. Each criterion is scored 0–10, converted into an effective weight after confidence and overlap controls, then rolled into the final score.

What does the RSS feed audit check?

The audit verifies your site has a discoverable RSS or Atom feed with proper metadata. It checks feed existence at common paths, a link tag in the HTML head, adequate item count, and pubDate per item. RSS feeds let AI indexing systems detect new content automatically without waiting for a full crawl.

What is definition pattern detection?

Definition pattern detection identifies sentence structures AI systems extract for direct-answer responses. Patterns like "AEO is the practice of..." or "Content velocity refers to..." are structures AI engines pull when answering "What is..." queries. Pages with clear definition patterns appear in direct-answer results at significantly higher rates.

What content licensing signals does the audit check?

The audit looks for machine-readable licensing metadata: CreativeWork license properties in JSON-LD, meta tags indicating reuse policy, copyright notices, ai.txt declarations, and TDM Reservation Protocol headers. Clear licensing tells AI systems whether they can quote or reference your content in their answers.

kapital.com - AEO Audit Report | 61/100

WINTER 2022 kapital.com

Moderate AI visibility with 27 of 48 criteria passing. Biggest gap: sitemap completeness.

Finance & Payments Corporate Finance Platforms

Scoring Methodology

How Your AEO Site Rank Is Calculated

A weighted average of 48 deterministic criteria. Each scored 0-10, each with a specific weight. No AI judgment calls - every point is traceable.

Moderate visibilityOut of 100 possible points

The Formula

Score = sum(criterion_score / 10 * weight * 100) / sum(weights)

Each criterion is scored 0-10 by deterministic checks, multiplied by its weight, and summed to produce a 0-100 overall score.

Your Score Breakdown

Content9 criteria

Q&A Content Format15%9/10+13.5

FAQ Sections10%3/10+3.0

Original Data10%6/10+6.0

Content Freshness7%2/10+1.4

Direct Answer Paragraphs7%7/10+4.9

Fact & Data Density5%7/10+3.5

Definition Patterns4%0/10+0.0

Query-Answer Alignment8%4/10+3.2

Content Cannibalization5%10/10+5.0

Subtotal71%+40.5

Structure5 criteria

Schema.org JSON-LD15%8/10+12.0

Clean, Crawlable HTML10%7/10+7.0

Semantic HTML55%6/10+3.0

Table & List Extractability7%8/10+5.6

Schema Coverage3%10/10+3.0

Subtotal40%+30.6

Discovery5 criteria

llms.txt10%10/10+10.0

robots.txt for AI5%10/10+5.0

Internal Linking10%8/10+8.0

Sitemap Completeness5%0/10+0.0

RSS/Atom Feed3%0/10+0.0

Subtotal33%+23.0

Trust Signals6 criteria

Entity Authority10%8/10+8.0

Content Licensing4%0/10+0.0

Author & Expert Schema4%0/10+0.0

Canonical URL4%10/10+4.0

Content Velocity3%0/10+0.0

Visible Date Signals4%3/10+1.2

Subtotal29%+13.2

Overall Score100%61/100

Score Ranges

86-100AI-first content architecture

71-85Strong AI visibility

56-70Moderate visibility

41-55Weak visibility

26-40Minimal visibility

0-25Not on the radar

Key Points

Topic Coherence carries the highest weight at 14%, followed by Original Data at 10%, across 48 total criteria.

No HTTPS means Clean HTML is capped at 3/10, costing approximately 3-4 overall points.

Every criterion uses deterministic checks. Same site, same audit, same score - every time.

Read full scoring methodology →

↓1 since v6

Citation Avg

Answer Readiness

~40% weight

6/10

Content Structure

~25% weight

7/10

Trust & Authority

~15% weight

4/10

Technical Foundation

~10% weight

6/10

AI Discovery

~10% weight

5/10

Verdict

Moderate AEO readiness at 61/100 with significant gaps to address. Key strengths include llms.txt File, robots.txt for AI Crawlers, and Canonical URL Strategy. Priority gaps: Sitemap Completeness, RSS/Atom Feed, and Definition Patterns.

Top priorities

Sitemap CompletenessDiscovery+10 pts

RSS/Atom FeedDiscovery+10 pts

Definition PatternsStructure+10 pts

#510of 13300

#56of 1389 in Finance & Payments

Ahead of you

bankwith1st.com61

halberthargrove.com61

View full rankings →

How to Improve

Current

61/100

Projected

85/100

38Total Fixes

6Quick Wins

~73hEst. Effort

Quick Wins

Add ai.txt and content licensingImprove query-answer alignmentAdd visible date signalsImprove citation-ready writing qualityEliminate cross-page duplicate contentImprove server response efficiency

Fix

Impact

Effort

Create complete sitemap.xml

Generate a comprehensive sitemap with lastmod dates for all important pages.

critical

medium

Create complete sitemap.xml

critical|medium

Fix HTML structure and meta tags

Ensure clean, well-structured HTML with proper meta tags, HTTPS, and parseable content for AI crawlers.

medium

low

Fix HTML structure and meta tags

medium|low

Improve server response efficiency

Optimize compression, cache headers, redirect chains, and HTML payload size for faster AI crawler access.

high

low

Improve server response efficiency

high|low

Reduce document weight

Trim oversized HTML, excessive DOM nodes, and large inline payloads that slow AI crawlers.

medium

low

Reduce document weight

medium|low

Reduce render-blocking resources

Minimize blocking scripts and stylesheets in <head> to improve content availability for AI crawlers.

medium

low

Reduce render-blocking resources

medium|low

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Top Opportunities10

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Fix It With AI41

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Score Breakdown

Criteria

Status

Potential

Score

Sitemap Completeness

critical+10 pts0/10

RSS/Atom Feed

critical+10 pts0/10

Definition Patterns

critical+10 pts0/10

Content Licensing & AI Permissions

critical+10 pts0/10

Author & Expert Schema

critical+10 pts0/10

Content Publishing Velocity

critical+10 pts0/10

Speakable Schema

critical+10 pts0/10

Owned Data Density

critical+10 pts0/10

Image Context for AI

critical+9 pts1/10

Content Freshness Signals

critical+8 pts2/10

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Site Pages

URLCitationSiteIn-linksCategoryIssuesWords

kapital.com/blogBlog y Centro de Medios | Kapital Grupo Financiero

F35

content

776

kapital.com/blogF35

Blog y Centro de Medios | Kapital Grupo Financiero

kapital.com/cuentas/cuenta-kapital-kidsCuenta Bancaria para Niños y Menores de edad | Kapital Bank México

F38

content

1,139

kapital.com/cuentas/cuenta-kapital-kidsF38

Cuenta Bancaria para Niños y Menores de edad | Kapital Bank México

kapital.com/inversiones/cedes-empresarialCEDES para empresas Kapital Bank: ¡Dale un impulso a tu negocio!

F38

content

1,135

kapital.com/inversiones/cedes-empresarialF38

CEDES para empresas Kapital Bank: ¡Dale un impulso a tu negocio!

kapital.com/cuentas/cuenta-nomina-kapitalCuenta de nómina para Personas | Kapital Bank

D41

content

1,129

kapital.com/cuentas/cuenta-nomina-kapitalD41

Cuenta de nómina para Personas | Kapital Bank

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Changes since v6Last audited 7 days ago

→

-1

View full comparison →

Criterion

Delta

Semantic HTML5 & Accessibility

7/10

6/10

-1

Extraction Friction Score

8/10

6/10

-2

Cross-Page Duplicate Content

5/10

3/10

-2

Eliminate Cross-Page Duplicate ContentIncrease Fact & Data Density

Improve Your Score

Guides for the criteria with the most room for improvement

Criteria0/10

Sitemap Completeness

Your sitemap says 500 pages exist. Our crawl finds 700. Those 200 missing URLs? AI crawlers will never know they exist.

Beginner·5 min readRead guide →

Criteria0/10

RSS Feed Presence & Quality

Sitemaps tell crawlers what exists. RSS feeds tell them what changed. If you don't have one, your new content waits days -or weeks -to be discovered.

Beginner·3 min readRead guide →

Criteria0/10

Definition Pattern Detection

"What is AEO?" -14% of all AI queries start with "What is." If your content doesn't answer with a clean definition sentence, someone else's will.

Intermediate·5 min readRead guide →

Criteria0/10

Content Licensing Signals

You want AI engines to cite your content. But have you actually told them they're allowed to? Most sites haven't -and AI systems default to conservative behavior.

Beginner·3 min readRead guide →

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Verdict

How to Improve

Unlock Full Improvement Plan

Top Opportunities10

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Fix It With AI41

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Score Breakdown

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Site Pages

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