Tidio has a 251-line llms.txt. Crisp has zero. The score gap: +29 points. This single file tells AI assistants exactly what your site does -and without it, they're guessing.

AI engines are citation machines -they need specific facts to quote. A page full of general advice with zero data points gives them nothing to work with.

AI engines don't read your article top to bottom. They scan headings, grab the first 1-2 sentences underneath, and move on. If those sentences are throat-clearing preamble instead of a direct answer - you just lost a citation to someone who leads with the point.

No date on your page? AI engines treat it like a rumor -undated and deprioritized. Here's how we audit whether your timestamps are actually machine-readable.