What is AEO (AI Engine Optimization)?

AEO is the practice of structuring your website so AI answer engines - ChatGPT, Perplexity, Google AI Overviews, Claude - can find, understand, and cite it. SEO gets you ranked in search results. AEO gets you into AI-generated answers. Different game, different rules.

What does the free AEO audit include?

The free audit analyzes your website across 48 criteria that determine AI visibility, including llms.txt, Schema.org structured data, Q&A content format, clean crawlable HTML, entity authority, robots.txt AI policy, FAQ sections, original data, content freshness, fact density, canonical URLs, and more. You get a score out of 100 with specific findings and actionable recommendations.

What are the 48 AEO criteria?

The 48 criteria are organized into 5 pillars with fixed target shares: Answer Readiness 40%, Content Structure 25%, Trust & Authority 15%, Technical Foundation 10%, and AI Discovery 10%. Inside those pillars, criteria cover topic coherence, original data, depth, fact density, direct answers, Q&A structure, entity authority, freshness, visible dates, schema, semantic HTML, extraction friction, llms.txt, robots.txt, licensing, canonicals, sitemap coverage, and RSS. Each criterion is scored 0–10, converted into an effective weight after confidence and overlap controls, then rolled into the final score.

What happens if my site scores below 20?

A score below 20 means most fundamental AEO infrastructure is missing - no llms.txt, no relevant schema, likely blocking AI crawlers, no FAQ content. The good news is the fastest gains come from this starting point. Adding llms.txt, basic Organization schema, and unblocking AI crawlers in robots.txt can double your score in a single day.

What is llms.txt and do I need one?

llms.txt is a plain-text file at your domain root — like robots.txt — that gives AI assistants a structured summary of your website. What your business does, key content areas, how to navigate your site. It helps AI systems understand your business without crawling every page. If you want AI visibility, you need one.

felicianvillage.org - AEO Audit Report | 50/100

felicianvillage.org

Moderate AI visibility with 17 of 28 criteria passing. Biggest gap: llms.txt file.

Healthcare & Patient Advocacy Health & Wellness

Scoring Methodology

How Your AEO Site Rank Is Calculated

A weighted average of 28 deterministic criteria. Each scored 0-10, each with a specific weight. No AI judgment calls - every point is traceable.

Weak visibilityOut of 100 possible points

The Formula

Score = sum(criterion_score / 10 * weight * 100) / sum(weights)

Each criterion is scored 0-10 by deterministic checks, multiplied by its weight, and summed to produce a 0-100 overall score.

Your Score Breakdown

Content9 criteria

Q&A Content Format15%5/10+7.5

FAQ Sections10%0/10+0.0

Original Data10%4/10+4.0

Content Freshness7%2/10+1.4

Direct Answer Paragraphs7%2/10+1.4

Fact & Data Density5%8/10+4.0

Definition Patterns4%5/10+2.0

Query-Answer Alignment8%4/10+3.2

Content Cannibalization5%10/10+5.0

Subtotal71%+28.5

Structure5 criteria

Schema.org JSON-LD15%9/10+13.5

Clean, Crawlable HTML10%10/10+10.0

Semantic HTML55%5/10+2.5

Table & List Extractability7%3/10+2.1

Schema Coverage3%0/10+0.0

Subtotal40%+28.1

Discovery5 criteria

llms.txt10%0/10+0.0

robots.txt for AI5%5/10+2.5

Internal Linking10%10/10+10.0

Sitemap Completeness5%9/10+4.5

RSS/Atom Feed3%10/10+3.0

Subtotal33%+20.0

Trust Signals6 criteria

Entity Authority10%6/10+6.0

Content Licensing4%0/10+0.0

Author & Expert Schema4%5/10+2.0

Canonical URL4%10/10+4.0

Content Velocity3%10/10+3.0

Visible Date Signals4%0/10+0.0

Subtotal29%+15.0

Overall Score100%50/100

Score Ranges

86-100AI-first content architecture

71-85Strong AI visibility

56-70Moderate visibility

41-55Weak visibility

26-40Minimal visibility

0-25Not on the radar

Key Points

Topic Coherence carries the highest weight at 14%, followed by Original Data at 10%, across 28 total criteria.

No HTTPS means Clean HTML is capped at 3/10, costing approximately 3-4 overall points.

Every criterion uses deterministic checks. Same site, same audit, same score - every time.

Read full scoring methodology →

↑2 since v1

Coherence gate active - score capped at 60

Content Substance

55% weight

5/10

Content Organization

30% weight

6/10

Technical Plumbing

15% weight

6/10

Verdict

Below-average AEO readiness at 50/100 - multiple areas need attention. Key strengths include Clean, Crawlable HTML, Internal Linking Structure, and RSS/Atom Feed. Priority gaps: llms.txt File, Comprehensive FAQ Section, and Content Licensing & AI Permissions.

Top priorities

llms.txt FileDiscovery+10 pts

Comprehensive FAQ SectionStructure+10 pts

Content Licensing & AI PermissionsDiscovery+10 pts

#4095of 13300

#466of 1359 in Healthcare & Patient Advocacy

Ahead of you

withpillar.com50

betterhomecare.com50

View full rankings →

How to Improve

Current

50/100

Projected

100/100

23Total Fixes

10Quick Wins

~42hEst. Effort

Quick Wins

Create /llms.txt fileAdd question-based headingsConfigure robots.txt for AI crawlersImplement semantic HTML5 elementsAdd definition-style contentAdd ai.txt and content licensingEnhance author and expert schemaImprove query-answer alignmentAdd visible date signalsFocus blog content on core expertise

Fix

Impact

Effort

Create /llms.txt file

Add a machine-readable llms.txt file at your domain root that describes your site, services, and key pages for AI engines.

critical

low

Create /llms.txt file

critical|low

Add llms-full.txt with extended content

Create a comprehensive llms-full.txt with detailed page descriptions, content summaries, and topic taxonomy.

medium

low

Add llms-full.txt with extended content

medium|low

Configure robots.txt for AI crawlers

Update robots.txt to explicitly allow AI crawlers and include sitemap directive.

high

trivial

Configure robots.txt for AI crawlers

high|trivial

Create complete sitemap.xml

Generate a comprehensive sitemap with lastmod dates for all important pages.

low

Create complete sitemap.xml

low|low

Unlock Full Improvement Plan

Top Opportunities10

Unlock Opportunities

Fix It With AI22

Unlock AI Fix Prompts

22 copy-paste prompts ready - sign in to access.

Score Breakdown

Criteria

Status

Potential

Score

llms.txt File

critical+10 pts0/10

Comprehensive FAQ Section

critical+10 pts0/10

Content Licensing & AI Permissions

critical+10 pts0/10

Schema Coverage & Depth

critical+10 pts0/10

Speakable Schema

critical+10 pts0/10

Visible Date Signal

critical+10 pts0/10

Content Freshness Signals

critical+8 pts2/10

Direct Answer Paragraphs

critical+8 pts2/10

Table & List Extractability

critical+7 pts3/10

Original Data & Expert Analysis

moderate+6 pts4/10

Unlock Full Audit Report

See all 28 criteria with detailed findings and actionable fix recommendations.

Your competitors are already optimizing for AI

Every day without action is traffic your site loses to AI-ready competitors. We fix that.

Fix My Score

Site Pages

URLSiteCategoryIssuesWords

felicianvillage.org/st-charles-borromeo-care-for-the-poor...St. Charles Borromeo – Care for the Poor - Felician Village

content

688

felicianvillage.org/st-charles-borromeo-care-for-the-poor...19

St. Charles Borromeo – Care for the Poor - Felician Village

felicianvillage.org/a-mini-retreat.htmlA Mini Retreat - Felician Village

content

711

felicianvillage.org/a-mini-retreat.html21

A Mini Retreat - Felician Village

felicianvillage.org/how-to-talk-with-your-parents-about-m...Talking to Your Parents About Assisted Living - Felician Village

blog

976

felicianvillage.org/how-to-talk-with-your-parents-about-m...23

Talking to Your Parents About Assisted Living - Felician Village

felicianvillage.org/helpful-hints-for-visiting.htmlHelpful Hints for Visiting - Felician Village

content

619

felicianvillage.org/helpful-hints-for-visiting.html23

Helpful Hints for Visiting - Felician Village

Unlock Full Page Analysis

Changes since v1Last audited 35 days ago

→

View full comparison →

Criterion

Delta

Q&A Content Format

3/10

5/10

RSS/Atom Feed

0/10

10/10

+10

Definition Patterns

7/10

5/10

-2

Author & Expert Schema

3/10

5/10

Fact & Data Density

1/10

8/10

Schema Coverage & Depth

9/10

0/10

-9

Focus Content on Core TopicsImprove Query-Answer AlignmentIncrease Content DepthIncrease Fact & Data DensityStrengthen Entity Authority (NAP)Add Content Licensing & ai.txt

Improve Your Score

Guides for the criteria with the most room for improvement

Criteria0/10

llms.txt -The File That Separates 63 from 34

Tidio has a 251-line llms.txt. Crisp has zero. The score gap: +29 points. This single file tells AI assistants exactly what your site does -and without it, they're guessing.

Beginner·8 min readRead guide →

Criteria0/10

FAQ Sections: 87 Questions Turned Our Score Into 88

Our site runs 87 FAQ items across 9 categories with FAQPage schema on every one. That's not excessive -it's how we hit 88/100. Each Q&A pair is a citation opportunity AI can extract in seconds.

Intermediate·8 min readRead guide →

Criteria0/10

Fact Density Measurement

AI engines are citation machines -they need specific facts to quote. A page full of general advice with zero data points gives them nothing to work with.

Advanced·8 min readRead guide →

Criteria0/10

Direct Answer Paragraphs: The First Sentence AI Steals

AI engines don't read your article top to bottom. They scan headings, grab the first 1-2 sentences underneath, and move on. If those sentences are throat-clearing preamble instead of a direct answer - you just lost a citation to someone who leads with the point.

Beginner·8 min readRead guide →

Want us to improve your score?

We build citation-ready content that AI engines choose as the answer.

Let's Talk

Verdict

How to Improve

Unlock Full Improvement Plan

Top Opportunities10

Unlock Opportunities

Fix It With AI22

Unlock AI Fix Prompts

Score Breakdown

Unlock Full Audit Report

Your competitors are already optimizing for AI

Site Pages

Unlock Full Page Analysis

Improve Your Score

Related Questions

Want us to improve your score?